031: Transforming your Digital Customer Experience w/ Rebecca Falk

Developing a memorable and simple brand experience with a large insurance organization is not an easy task. This week we welcome Rebecca Falk on the show.

Rebecca is a Life Lead Business Development Consultant at Farm Bureau Financial Services.

She has decades of experience building and improving on customer experience, marketing, and digital transformation.

Her career span has taken her to Principal, Wellmark, and now FBFS.

Topics to be covered:

-transforming the digital side of your business

-building a scalable, profitable approach to customer experience

-making service the key differentiator in any business

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