005: Data MarketingApplied Art & TechnologyJul 14, 20201 min readUsing data to improve targeting and salesWe are joined by data scientist and owner of B2E Data Marketing, Keith Snow. Keith answers questions surrounding ROI, data-driven marketing and strong targeting that goes deep rather than wide.
Using data to improve targeting and salesWe are joined by data scientist and owner of B2E Data Marketing, Keith Snow. Keith answers questions surrounding ROI, data-driven marketing and strong targeting that goes deep rather than wide.
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